National Association of Realtors
SRES® Designation
REALTORS® who want to specialize in the real estate needs of maturing Americans are earning the Seniors Real
Estate Specialist (SRES) designation by taking the new SRES course designed and conferred by the Real Estate
Buyer's Agent Council of the National Association of REALTORS®.
The SRES designation was originally developed by the Senior Advantage Real Estate Council 10 years ago to focus
on the needs of home buyers and sellers aged 50 and over. It became an official member of the NAR family of
designations in March 2007.
"Knowing how to best serve home buyers, sellers and investors at all stages of life is another way REALTORS® add
value to the real estate transaction," said 2007 NAR President Pat V. Combs, of Grand Rapids, Michigan.





National Association of Realtors
CRS® Designation
The Certified Residential Specialist (CRS) is the highest Designation awarded to sales associates in the residential sales
field. The CRS Designation recognizes professional accomplishments in both experience and education.
Since 1977 the Council of Residential Specialists has been conferring the CRS Designation on agents who meet its
stringent requirements. Currently, there are more than 34,000 active CRS Designees.
Experience
To earn the Certified Residential Specialist (CRS) Designation, every REALTOR® must have significant experience and
demonstrate volume of real estate transactions or gross sales, as well as complete rigorous educational requirements.
Ethics
Every CRS designee is required to maintain membership in the National Association of Realtors® and to abide by its strict
Code of Ethics.
Technology Expertise
The training available to CRS designees includes a strong focus on technology and its applications in the real estate
business.
The Top 4 Percent
Less than 4 percent of all licensed Realtors® are Certified Residential Specialists.
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Realtor®, Broker Associate, CRS®, e-Pro®, ABR®,SRES® Phone (209) 444-6610 Lic.: 01468373
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National Association of Realtors
GRI® Designation
GRI – Graduate, REALTOR® Institute is a nationally recognized educational institute dedicated to furthering knowledge
and skills of REALTORS®. The GRI is also available to more experienced real estate practitioners to help them stay
current on timely issues and to freshen and reinforce their skill.
The GRI designation is earned by completing a national program of specialized and advanced education for the licensed
REALTOR®. It involves intense study, covering many special aspects of real estate such as residential marketing, cost
basis, appreciation methods, investment real estate, construction, real estate tax concepts, exchanges, capital gains, and
various types of mortgage programs.
This designation may only be earned after successfully completing a rigorous educational program.
Why Choose a REALTOR® With a GRI designation?
Buying property is a complex and stressful task. In fact, it's often the biggest single investment you will make in your
lifetime. At the same time, real estate transactions have become increasingly complicated. New technology, laws,
procedures and the increasing sophistication of buyers and sellers require real estate practitioners to perform at an ever-
increasing level of professionalism.
So it's more important than ever that you work with an agent who has a keen understanding of the real estate business.
The GRI program has helped the best and the brightest in the industry achieve that level of understanding.
GRIs are:
- Nationally recognized as top performers in the real estate industry
- Professionally trained
- Knowledgeable
- Dedicated to bringing you quality service
- A GRI can make a difference
When you see the letters "GRI" after an agent's name, you can count on receiving the knowledge and guidance you need to
make your transaction go smoothly. In short, you can count on getting the best service available from a real estate
professional.
Don't you deserve the best?
National Association of Realtors
ABR® Designation
An ABR® designated buyer’s agent can help you make informed decisions throughout the entire home buying process. By
effecting substantial changes to the REALTORS® Code of Ethics, REBAC has helped change the way real estate
brokerage is conducted across the country, ultimately providing better service to real estate homebuyers. An ABR® is also
a REALTOR® (a member of NAR) and must abide by a strict Code of Ethics.
National Association of Realtors
e-PRO® Designation
As more and more consumers begin their search for real estate-related information on the Internet, it is critical that real
estate professionals are well educated in the use of technology to the benefit of both the consumer and the agent and/or
broker.
The National Association of REALTORS® (NAR) now offers its members the e-PRO certification and designation. It is
the only technology certification program offered by NAR. The program is designed to prepare real estate professionals
to make the most of Internet technology and to identify, evaluate, and implement new Internet business models. The elite
group of graduates represents only one percent of all REALTORS in the country.
Prudential
eCertified
This designation recognizes members of our Prudential Real Estate Network who are competent using the Internet
and technology.